Cultural Analysis Report – Mongolia

Cultural Analysis Report – Mongolia

Author:
Genre: Marketing
Write cultural analysis report on mongolia of near about 2500 words ? More info →
International Marketing Plan – karicare

International Marketing Plan – karicare

Author:
Genre: Marketing
The project involves the development of an international marketing plan for an actual company. In general, the international marketing plan will involve the development of a strategic plan for a ‘real’ company that is considering (a) entering a new country, or (b) considering the entry of a new product/service to an existing international market, or (c) both. More info →
Emerging Market Research

Emerging Market Research

Author:
Genre: Marketing
International marketing research presents a myriad of challenges for the international marketing manager. These include aspects such as: • Availability and reliability of research resources and suppliers • Appropriateness of data collection methodologies • Research costs variations. More info →
Marketing Environment

Marketing Environment

Author:
Genre: Marketing
List and discuss the importance of the elements of the marketing organisation? microenvironment including the marketing organisation, marketing intermediaries, customers, competitors and public. More info →
Service Marketing Mix – KFC

Service Marketing Mix – KFC

Author:
Genre: Marketing
Your aim is to conduct an in-depth investigation and analysis of the organisations service marketing mix (7 P’s), highlighting areas that it excels in (i.e. compared to its key competitors) and areas that may need improvement. More info →
Market Research – Online Grocery Shopping website

Market Research – Online Grocery Shopping website

Author:
Genre: Marketing
You work as the Marketing Manager of Miou Co. Ltd and top management is thinking ofestablishing an online grocery shopping website for its existing chain of national supermarkets in Australia. The fast growth of online shopping presents a challenge for shops and in particular for supermarket chains in Australia. Your task as a marketing researcher is to understand the consumer traits of internet shoppers, their general shopping orientation, their web-usage-related lifestyle, their psychographic characteristics, their motivations for shopping groceries online, their perceptions of the advantages and disadvantages of shopping online for groceries and situational factors that may elicit online purchase of groceries. More info →
Professional Learning Management – How successful is Toyota’s International Marketing Strategy in China.
Digital Marketing

Digital Marketing

Author:
Genre: Marketing
Describe what various writers -at least THREE (3) - identify as the opportunities and challenges facing organisations who wish to use digital marketing techniques. More info →
Showing Starbucks Right Track

Showing Starbucks Right Track

Introduction The issue of Racial Inequality has been a silent yet very alive phenomenon in many countries, most of them, developed. It has been kept quite far away from the glamor of the corporate world and is hardly a contender for everyday table talk(J. E. Grunig, 2013; Jain, De Moya, & Molleda, 2014). However, a major corporation has decided to tackle it heads-on and has attracted the attention of people far and wide. USA TODAY and Starbucks have collaborated to take initiative to dissuade the culture of racism and in order to that, they have decided to open it on public forums; in Starbucks coffee shops that is. “Each story, each voice, offered insight into the divisive role unconscious bias plays in our society and the role empathy can play to bridge those divides,” said by the chairman of Starbucks chairman and CEO of the Howard Schultz in a USA newspaper section. More info →
ALDI’s Market   Orientation